Highlights of my experience
One internship,
Two projects.
I worked on the Hubble Design System for messaging patterns, and on the exchange product for the Asset Detail Page redesign.
Developed and Launched!
The design system components have been added to internal library, and the new asset detail page has been launched in the latest update!
Collaboration
I worked with a cross-functional team of Product Managers, Engineers, and Brand Designers.
Design system
Messaging Pattern
Gemini had an existing component library, but designers struggled to choose the appropriate components for delivering messages.
My role was to audit the current pages, establish best practices, refine unsuitable designs, and create a comprehensive guideline document.
Gemini exchange
Asset Detail Page
The asset detail serves as a hub for users to learn cryptos' backgrounds, stats, recent performance, and holding history.
My redesign involved user and market research, followed by multiple rounds of iteration, leading to finalized design handed off to development.
Project Background
Gemini's mobile experience was no longer meeting evolving user expectations, leaving many—particularly beginners—without the comprehensive asset insights needed for informed trading. Recognizing that nearly all users rely on these key pages during trading, the project was initiated to address the gap in accessible asset information and enable a more intuitive exploration of market data across platforms.
Why This is Important?
Most users access page while trading
Retaining users with ample on-platform stats
Targeting beginners for expansion
Enhancing mobile experience for modern users
My Contribution
Research
Audited the current experience and performed competitive and user research to uncover missing opportunities.
Design
Drove the end-to-end design of "About" and "Asset Detail" sections and achieved a compelling, user-centric experience.
Deliver
Collaborated with a cross-functional team and produced comprehensive documentation that enabled a fast development and launch process.
